2022

Design Awards Gold Winner - Brightberry

Easy Scooping Silicone Suction Bowl and Spoons - theOne™

Entrant Company

Brightberry

Category

Feeding - Solid Feeding

Client's Name

Country / Region:

Australia

theOne™ Bowl Set from Brightberry is ideal for feeding babies and toddlers. Designed in Australia, this silicone suction bowl offers a raised edge & inwardly curved walls that make it easy to scoop food and encourages self-feeding. Combined with two ergonomically designed spoons that double as teethers, parents can avoid mess, promote independence, encourage learning and ensure safety.

theOne™'s bowl firmly sticks to all common surfaces, including high chairs using a strong suction cup with a high volume-air displacement. The raised edge and inwardly curved walls help to scoop food onto the spoon without spilling over the edge. The bowl and spoons are silicone, which is non-toxic, child-safety standard compliant, lasts a lifetime, and dishwasher, freezer and microwave safe, unlike plastic which deteriorates and can leech chemicals. Unlike other bowls, theOne™ isn't built with multiple parts that trap food in between ridges. Our bowl is made as a single piece with curved walls that makes scooping food easy and cleaning simple.

The spoons have an upwards, wide-handle design, making them easily usable by babies developing fine motor skills. The two included spoons allow babies to hold one and naturally mimic parents when feeding, and are versatilely designed for small hands, growing teeth and sensitive gums. They're made with an internally reinforced handle for firmer grip and functionality while outwardly soft. They're also designed with a tab that prevents the spoon from sinking into the bowl and a sensory teether on the handle.

Socially, theOne™ allows children to enjoy and learn how to feed themselves at a young age, giving both them and their parents the confidence to let them eat independently. The durable silicone material, large bowl capacity and innovative design not only saves parents from cleaning food wastage but also means it can be used for a lifetime, reducing environmental landfill impact and additional repurchase expenses. With its aesthetic appeal, mass production potential, attractive retail & fully recyclable packaging, complete 'bowl and two-spoon set, and multiple convenient benefits, theOne™ is priced competitively, making it accessible to all parents and commercially successful as a product.

Credits

Brightberry
Mateya Lotric
Brightberry
Uros Lotric
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