The NY Product Design Awards was launched to honor the efforts of talented product designers, design teams, and manufacturers from all over the world, whose designs have made daily living that much better with their practical and ingenious creations.
Recognizing that excellence exists in various forms in the design industry, the NY Product Design Awards intends to celebrate excellence in all its facets that are found in design work and its designers.
A well-thought-out design is both functional and aesthetically pleasing, and all-in-all improves one’s daily life. Said designs can stem from different people’s personal projects, commercial engagements or researches. To the NY Product Design Awards, these are the individuals we wish to honor.
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Meet the world-class creatives, designers, and experts who formed the NY Product Design Awards jury panel.
The Awards is judged by members of the IAA Judging Council, a group of leading industry professionals. Showcase your brilliant projects and capture the attention of our esteemed panel of judges today!
Netherlands
Asbjoerk Stanly Mogensen (Brian Hoehl)
Chief Executive Officer and Design Director, Bikedezign
Brian Hoehl holds the positions of Chief Executive Officer and Design Director at BikedeZign. Additionally, he has played roles as an investor, product manager, market intelligence director, brand manager, HDC design director, prototype specialist, director of innovation, micro-mobility expert, and licensed brand specialist. With a decade of experience in global product development and design, Hoehl has garnered more than 200 International Design Awards. He's credited as the innovator behind the original downtube battery design, now recognized as Bosch power tubes. For the past 18 years, he's partnered with various automotive companies to develop e-mobility vehicles and pioneer advancements in micromobility. He's a pioneering figure in the bicycle industry, celebrated for his award-winning work. He acts as the link that binds the brand identity of top bike brands to the industrial design that maintains product line consistency. His primary mission revolves around brand-building through design thinking processes.
Chile
Pancho Gonzalez
Co-founder and Chief Creative Officer, Inbrax
Pancho Gonzalez is the co-founder and chief creative officer of Inbrax. González, who studied advertising at the Universidad de Santiago in Chile and earned an MBA from the Berlin School at Steinbeis University in Germany, plays a significant role in shaping the creative industry. As the Chief Creative Officer at Inbrax Chile, a Board Member and Vice President at IAB Chile, and a member of the Marketing Circle at Icare, his influence extends across multiple facets of advertising and marketing. Additionally, his past experience as a board member of Achap (Chilean Advertising Association) underscores his comprehensive involvement and leadership in the field. González has delivered speeches in various countries including Costa Rica, Brazil, Argentina, Russia, Mexico, Germany, Sri Lanka, Guatemala, the United States, Japan, South Korea, the Czech Republic, Peru, and Chile. His global presence as a speaker demonstrates his commitment to sharing knowledge and insights in the field of advertising and marketing.
United States
Renato Barreto
Integrated Associate Creative Director, MullenLowe
Renato Barreto holds the role of an integrated associate creative director at MullenLowe, bringing with him more than 15 years of expertise in the field of advertising.
In his capacity as an integrated associate creative director at MullenLowe, Renato Barreto leverages his extensive background in the advertising domain. Prior to joining MullenLowe, he accumulated a wealth of experience through positions at prominent agencies like DDB Brazil, Ogilvy & Mather, Talent/Marcel, and Dentsu, demonstrating a diverse and well-rounded career in the industry. In 2015, his contributions played a pivotal role in propelling Ogilvy Brazil to the status of one of the most highly recognized agencies in the industry.
Throughout his career, he has collaborated with a diverse portfolio of renowned brands, including UNICEF, Unilever, Coca-Cola, Kimberly Clark, Itaú Bank (the largest bank in Latin America), Nestlé, Toshiba, and numerous other notable names.
Australia
Alexandre Collares
Creative Art Director, Ogilvy Australia
Alexandre de Mello Collares is a prominent creative art director of Ogilvy Australia. Collares possesses more than a decade of experience in the advertising industry, having worked in both large and mid-sized agencies in the Australian and Brazilian markets, including DDB, McCann, Geometry Global, and Fox Sports, among others. Throughout his career, he has had the opportunity to collaborate with esteemed clients such as KFC, Pizza Hut, Coca-Cola, McDonald's, Fox Sports, SC Johnson, Westpac, and numerous others, allowing him to accumulate knowledge and exchange insights with a diverse and talented group of professionals. He remains consistently focused and self-motivated, excelling both individually and in teamwork. With a profound passion for creative ideas and meticulous execution, he anticipates that his finest project is yet to come.
Ava: A Symbol of Design Excellenc & Creation
Inspired by Galatea, a statue carved of ivory coming to life, the statuette is shaped in the form of a female humanoid, with elements that strongly affirms its non-biological origins. The statuette is titled “Ava”, a variation of Eve, the first woman found in Abrahamic religions. Eve came to be as soon as life was breathed into her. In that regard, we recognize that designers are able to breathe life into their works, and give way to something truly great. The design of the statuette is aimed to invoke a sense of pristine clarity with its frame clad in ivory white, while its golden embellishments effectively communicate a sense of elegance and divinity. All of these elements culminate in symbols of excellence, creation, and the unbounded future that is in store. Much like Pygmalion – the sculptor of Galatea, whose excellence shaped his future, we too hope that this statuette symbolizes designers whose works shape the path they walk in their own futures.
“ Winning the award has definitely brought a new level of attention to both the product and the team behind it. Internally, it gave everyone a boost—we’ve always believed in what we were building, but having that belief recognized by others just adds more energy and confidence to what we do next. ”
~ Pooya Zonooz - Chief Product Officer at Multi Ways Intl.
“ It's an incredible honor. Such awards confirm our team's efforts and highlight the enthusiasm and ideas that go into each product. They are a tribute to all those who contributed to the development of these games. ”
~ Adam Sblendorio | VP of Product at The Op Games
“ Being recognized by the NY Product Design Awards means so much to me—not just as a designer, but as someone who has poured years of heart, time, and belief into a vision that started from scratch. ”
~ Krittika Bhekasut - Founder of SPIN
“ Being recognized by the NY Product Design Awards is an incredible honor. It validates our commitment to creativity, quality, and thoughtful innovation. It’s also a sign that our work resonates globally, and that fuels our drive to keep pushing boundaries and crafting designs that truly matter to people. ”
~ Ronny Gobbo - CEO of Mobili Fiver
“ It’s incredibly meaningful to be recognized alongside so many talented designers. For us, this award validates our belief that architectural elements—like a fireplace mantel—can be both functional and sculptural. It’s a reminder that thoughtful, well-crafted design has a place at every scale. ”
~ Eddie Maestri - Founder of Maestri Studio
NY PRODUCT Design AWARDS IS AN IAA COMPETITION
International Awards Associate (IAA) is a group of industry innovators, creators, designers and communications professionals, deeply committed to advance the industry internationally by means of discovering and recognizing talented product designers, whose works have improved the daily lives of people.
