The NY Product Design Awards was launched to honor the efforts of talented product designers, design teams, and manufacturers from all over the world, whose designs have made daily living that much better with their practical and ingenious creations.
Recognizing that excellence exists in various forms in the design industry, the NY Product Design Awards intends to celebrate excellence in all its facets that are found in design work and its designers.
A well-thought-out design is both functional and aesthetically pleasing, and all-in-all improves one’s daily life. Said designs can stem from different people’s personal projects, commercial engagements or researches. To the NY Product Design Awards, these are the individuals we wish to honor.
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Meet the world-class creatives, designers, and experts who formed the NY Product Design Awards jury panel.
The Awards is judged by members of the IAA Judging Council, a group of leading industry professionals. Showcase your brilliant projects and capture the attention of our esteemed panel of judges today!
Netherlands
Asbjoerk Stanly Mogensen (Brian Hoehl)
Chief Executive Officer and Design Director, Bikedezign
Brian Hoehl holds the positions of Chief Executive Officer and Design Director at BikedeZign. Additionally, he has played roles as an investor, product manager, market intelligence director, brand manager, HDC design director, prototype specialist, director of innovation, micro-mobility expert, and licensed brand specialist. With a decade of experience in global product development and design, Hoehl has garnered more than 200 International Design Awards. He's credited as the innovator behind the original downtube battery design, now recognized as Bosch power tubes. For the past 18 years, he's partnered with various automotive companies to develop e-mobility vehicles and pioneer advancements in micromobility. He's a pioneering figure in the bicycle industry, celebrated for his award-winning work. He acts as the link that binds the brand identity of top bike brands to the industrial design that maintains product line consistency. His primary mission revolves around brand-building through design thinking processes.
Chile
Pancho Gonzalez
Co-founder and Chief Creative Officer, Inbrax
Pancho Gonzalez is the co-founder and chief creative officer of Inbrax. González, who studied advertising at the Universidad de Santiago in Chile and earned an MBA from the Berlin School at Steinbeis University in Germany, plays a significant role in shaping the creative industry. As the Chief Creative Officer at Inbrax Chile, a Board Member and Vice President at IAB Chile, and a member of the Marketing Circle at Icare, his influence extends across multiple facets of advertising and marketing. Additionally, his past experience as a board member of Achap (Chilean Advertising Association) underscores his comprehensive involvement and leadership in the field. González has delivered speeches in various countries including Costa Rica, Brazil, Argentina, Russia, Mexico, Germany, Sri Lanka, Guatemala, the United States, Japan, South Korea, the Czech Republic, Peru, and Chile. His global presence as a speaker demonstrates his commitment to sharing knowledge and insights in the field of advertising and marketing.
United States
Renato Barreto
Integrated Associate Creative Director, MullenLowe
Renato Barreto holds the role of an integrated associate creative director at MullenLowe, bringing with him more than 15 years of expertise in the field of advertising.
In his capacity as an integrated associate creative director at MullenLowe, Renato Barreto leverages his extensive background in the advertising domain. Prior to joining MullenLowe, he accumulated a wealth of experience through positions at prominent agencies like DDB Brazil, Ogilvy & Mather, Talent/Marcel, and Dentsu, demonstrating a diverse and well-rounded career in the industry. In 2015, his contributions played a pivotal role in propelling Ogilvy Brazil to the status of one of the most highly recognized agencies in the industry.
Throughout his career, he has collaborated with a diverse portfolio of renowned brands, including UNICEF, Unilever, Coca-Cola, Kimberly Clark, Itaú Bank (the largest bank in Latin America), Nestlé, Toshiba, and numerous other notable names.
Australia
Alexandre Collares
Creative Art Director, Ogilvy Australia
Alexandre de Mello Collares is a prominent creative art director of Ogilvy Australia. Collares possesses more than a decade of experience in the advertising industry, having worked in both large and mid-sized agencies in the Australian and Brazilian markets, including DDB, McCann, Geometry Global, and Fox Sports, among others. Throughout his career, he has had the opportunity to collaborate with esteemed clients such as KFC, Pizza Hut, Coca-Cola, McDonald's, Fox Sports, SC Johnson, Westpac, and numerous others, allowing him to accumulate knowledge and exchange insights with a diverse and talented group of professionals. He remains consistently focused and self-motivated, excelling both individually and in teamwork. With a profound passion for creative ideas and meticulous execution, he anticipates that his finest project is yet to come.
Ava: A Symbol of Design Excellence & Creation
Inspired by Galatea, a statue carved of ivory coming to life, the statuette is shaped in the form of a female humanoid, with elements that strongly affirms its non-biological origins. The statuette is titled “Ava”, a variation of Eve, the first woman found in Abrahamic religions. Eve came to be as soon as life was breathed into her. In that regard, we recognize that designers are able to breathe life into their works, and give way to something truly great. The design of the statuette is aimed to invoke a sense of pristine clarity with its frame clad in ivory white, while its golden embellishments effectively communicate a sense of elegance and divinity. All of these elements culminate in symbols of excellence, creation, and the unbounded future that is in store. Much like Pygmalion – the sculptor of Galatea, whose excellence shaped his future, we too hope that this statuette symbolizes designers whose works shape the path they walk in their own futures.
Seating & Comfort Furniture
Arm Chair
Industrial, Tools & Engineering
Tools
Body, Health & Beauty
Perfumes & Fragrances
Body, Health & Beauty
Rebrand
Vehicle Accessories
Accessories
Audio & Video Devices
Headsets
Jewelry
Rings
Toys
Other
Strollers
Travel Systems
Automotive & Transport
Cars & Motorcycles
Outdoor Lighting
Entertainment Lighting
Table & Desks Furniture
Coffee Table
Luggage & Bags
Handbags
Bicycles & Bicycle Accessories
Others
Mobile Phones & Tablets
Accessories
Cars & Motorcycles
Electric Vehicles
“ This Award distinction is highly important. Competitions of global caliber are effective weapons to convince potential clients that there are effective reasons to choose you instead of others, but competitions and awards are also a way to highlight the immense gap between good professionals and cheap options. Eventually, winning awards pushes yourself to a higher rank, increasing the possibilities to hook clients of a higher profile. ”
~ Nick Pitscheider, Independent Branding Consultant & Desiner of Nick Pitscheider, Italy
“ It is definitely a great honor for us as all 4 of our entries won, including one Platinum Award. Everyone in my team is so passionate about our job and have been working really hard. I think everything has formed a virtuous circle, from hard work to good design, to explosive market response, international exposure and other rewards. This allows me o invest more in our team and further improve our work. ”
~ Jansword Zhu, Founder & Art Director of Jansword Design, China
“ This award is surely a prestigious and important award that will give visibility to the agency and its work. It will allow us to reach more important and prestigious clients with more fascinating and ambitious projects. ”
~ Giovanni Murgia, Creative Director of Redfish Advertising, Italy
“ I want to thank the award for the opportunity for us to enter my body of work and selecting me as a winner on 2 projects. It was above our expectations. We are grateful and honored. ”
~ Pepe Calderin, CEO & President of Pepe Calderin Design, United States
“ Winning this award reaffirms my mission of showcasing the beauty of the world and connecting the consumers to a product that has a special meaning to them by connecting their hearts and soul to a place they love or want to be connected to or to make a difference in. ”
~ Azin Valy, CEO & Designer of Cityzen by Azin, United States
“ Some of our previous projects have also won design awards from Britain, Italy, and Canada, and winning is undoubtedly a great affirmation of our design work. All the designers who participated in the award also felt very excited, which inspired us to firm up our aesthetic taste and design more excellent works. ”
~ David Chang, Founder of David Chang Design & Associates (DCDA), Principal Design, China
“ My partner, my entire team and I have received a hugely uplifting shot in the arm by receiving this award for professional excellence. It is an honor to be recognized by global peers and an internationally acclaimed body. ”
~ Arnab Ghosh, Partner in OSTRACA, India
“ Design awards are important on many levels. They act as a pinnacle of excellence for a designer, help guide consumers to make more informed purchase decisions and perhaps more importantly – inspire the next generation of designers. I also believe that design awards can bring a different level of validation to a designer, outside of just selling a product. Our work is judged by those I consider to be best-in-class, bringing a wide breadth of knowledge and unparalleled leadership in the industry. ”
~ Matthew McCormick, Designer of Matthew McCormick Studio, Canada
“ I feel honored to receive the Platinum Award in the furniture category. This is considered by me, the manufacturer, LAMMHULTS and the outside world as a recognition of PONTO-table as world-class furniture design. ”
~ Troels Grum-Schwensen, Architect & Designer of GRUMDESIGN Troels Grum-Schwensen, Denmark
“ We are extremely proud and honored to receive this Platinum Award. This international award means that we can engage like-minded developers and designers to exchange ideas on how to make community design better. ”
~ Erez Bar-Nur, Founder & Lead Designer of Landscape Design Workshop, United States
“ This award is validation from the design community that the effort made during the process of designing was worthwhile. The award is encouragement for us to keep pushing forward with more creativity in future projects. ”
~ Matt Flynn, Owner & Architect of Flynn Architecture & Design, United States
“ One gets automatically more attention from the media and the potential clients that wanted to work with you as they clear their doubts or insecurities. People that only heard of you want to know more and enquire… It’s an organic form of advertisement. ”
~ Pedro Lucas Freire, Founder, CEO& Architect of Lucas Freire Architecture, Belgium
NY PRODUCT Design AWARDS IS AN IAA COMPETITION
International Awards Associate (IAA) is a group of industry innovators, creators, designers and communications professionals, deeply committed to advance the industry internationally by means of discovering and recognizing talented product designers, whose works have improved the daily lives of people.
