2025

Design Awards Gold Winner - Can Cui

Chou Chou

Entrant Company

Can Cui

Category

Clothing & Accessories - Womenswear

Client's Name

Country / Region:

United States

This journey outlines a creative and transformative endeavor titled "Chou Chou." It focuses on empowerment through color transformation, delving into the process of self-discovery and self-expression through fashion. Drawing on personal experiences of childhood restrictions and societal pressures, the project aims to explore the shift from conformity to individuality in one's choice of clothing and colors.
Reflecting the creator's own experiences with parental restraint, social expectations, and personal growth, it examines the evolution of fashion choices from being limited to wearing pink, red, and white to developing a true preference for green, the color that represents the true self. Utilizing a combination of research and practice-based methods, this work aims to inspire individuals to break free from societal constraints and embrace their authentic selves through fashion.

More Gold Winners
2025
Design Awards Winner - Desman Technology Intelligence Co., Ltd -  Q60FV

Entrant Company

Desman Technology Intelligence Co., Ltd

Category

Smart Home - Smart Entry

Country / Region

China

2025
Design Awards Winner - Hubei Mageline Cosmetics Technology Co., Ltd. - Mageline 2025 CN New Year: Year of the Snake Design Project

Entrant Company

Hubei Mageline Cosmetics Technology Co., Ltd.

Category

Sustainable Design - Branding & Consumer

Country / Region

China

2025
Design Awards Winner - ALWAYS OUTDOOR FURNITURE CO.,LTD. - Eros's Embrace

Entrant Company

ALWAYS OUTDOOR FURNITURE CO.,LTD.

Category

Garden Furniture - Garden / Outdoor Furniture

Country / Region

China

2025
Design Awards Winner - Shenzhen Tecno Technology Co., Ltd. - TECNO POVA 7 Series

Entrant Company

Shenzhen Tecno Technology Co., Ltd.

Category

Mobile Phones & Tablets - Mobile Phones

Country / Region

China