2023

Design Awards Gold Winner - ZHEJIANG LV JU VEHICLE INDUSTRY CO., LTD.

Luna

Entrant Company

ZHEJIANG LV JU VEHICLE INDUSTRY CO., LTD.

Category

Cars & Motorcycles - Motorbikes

Client's Name

ZHEJIANG LV JU VEHICLE INDUSTRY CO., LTD.

Country / Region:

China

Designed for young group pursuing vintage fashion, Luna is the best choice for city commute and short travel.
Inspired by the scooter in the classic film Roman Holiday starring Audrey Hepburn, a Vespa prototype two-wheeled motorcycle built from aircraft parts by aircraft designers employed by the Piaggio family in Italy, this product restored the vintage fashion of the Vespa utmost in every detail, the gentle round shape and the iconic round headlights. The elegant curve on the body gives a smooth visual feeling and the unique color scheme also creates both vintage and trendy fashion, enriching the beauty of the product.
In addition, the design team equipped Luna with independent-developed rare earth strong magneto, which has many advantages, such as efficient power conversion, lightweight motor and easy precise control, meeting the young group's need for strong power motors and creating a new category of electric motors.

Credits

Designer
Bozhe Qu
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