2024
Beyond the backboard, netting innovation for a smart hoop
Entrant Company
Goji Labs
Category
User Experience (UX) - Product UX
Client's Name
Country / Region:
United States
The “Huupe” features a digital screen on its backboard and a camera with a lidar system mounted above. The design is not just for shooting hoops, but for revolutionizing the way players practice and interact with the game of basketball.
The goal with Huupe was to eventually have a device and companion app that let you free-shoot, train, compete, play with another player across the planet, and even stream any content you wanted while hanging out on the court.
Credits
Entrant Company
Estevam Luiz Del Nero Costa Marques
Category
Industrial, Tools & Engineering - Tools
Country / Region
United States
Entrant Company
Qingyu Huang
Category
Conceptual - Digital, Electronic Devices & Accessories
Country / Region
United States
Entrant Company
Ningbo PEACEBIRD Fashion Clothing Co., Ltd.
Category
Fashion & Lifestyle - Clothing & Accessories
Country / Region
China