2025

Design Awards Gold Winner - Shanghai Evergreen Exhibition Engineering Co., Ltd.

Guangzhou JD MALL Mechanical Art Screen

Entrant Company

Shanghai Evergreen Exhibition Engineering Co., Ltd.

Category

Digital Devices & Technology - Digital Imaging

Client's Name

Guangzhou JD MALL

Country / Region:

China

The project is located in Guangzhou City, China, Haizhu District, Industrial Avenue North, No. 110, Guangzhou Jingdong MALL shopping mall, which is a very creative intelligent lifting LED screen, consists of 11 pieces of up and down movement of the LED screen composition, 11 screens, which also includes 4 pieces of 90 ° corner of the LED screen, the screen's movement of the track for the 12m up and down range of movement, can be independently controlled by each movement of the LED screen units The movement of the screen track is 12m up and down, and each movement LED screen unit can be controlled independently to move any position on the track. In the mechanical device structure, our main movement structure materials are made of aviation aluminum profiles; mechanical device control, using PLC braking control + logic control nodules control mode, with the screen anti-collision, anti-deorbit, intelligent correction and other functions, is the whole set of devices more stable and reliable; in the display of video content, we are in the production of video to fully take into account the screen's movement In terms of video content display, we give full consideration to the movement of the screen in the video production, the screen picture and the screen position with the movement of the display, so that visitors feel more vivid and interesting.

Credits

Lead Designers
Wang Fakui
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