2025

Design Awards Silver Winner - 42West

Wonky

Entrant Company

42West

Category

Toys - Games

Client's Name

The Op Games

Country / Region:

United States

Wonky® is an exciting party game designed with much attention to creating the product, combining the best features of creativity, engineering, and user experience. Op Games tried to design a game that would amuse and puzzle players and have a unique shape that would be noticeable in the market. The product we got is a game that incorporates physical steering, logic, and psychological pressure quite cleverly. Right from the beginning, the design team was thinking of designing a game that could be learned quickly but would be hard to master. Cubes of different shapes and sizes, with irregular edges and other weights, were used to introduce some level of physical interaction into the game. These wonky blocks are the game's soul—produced to roll, roll, and roll when placed on top of other blocks, making every round full of adrenaline and uncertainty. Simply laying out the cubes gets progressively more challenging as you lay out more of them, requiring quick decisions in the heat of the moment. The Op Games team wanted to achieve something attractive and practical regarding visual design. The wonky blocks are also printed with different patterns of colors that are easily recognizable during the game. The cards were also developed to go with the cubes, with simple yet colorful symbols that help identify and decide, even for the first-time player. The game's development was also informed by the desire to make it so anyone could use it. Without knowing it, you have been wearing glasses since Wonky® was conceived to appeal to the younger generation and adults during the design process. It was designed to be a relatively short game of about 20 minutes, offering a sense of achievement without extending itself too far, ideal for light and serious gaming sessions. Thus, The Op Games with Wonky® has developed a product where the combination of design, strategy, and unpredictable elements make the game enjoyable for everyone who plays the game.

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