2025

Design Awards Gold Winner - Fila Sports Co., Ltd

Farfalla AERO PLUS

Entrant Company

Fila Sports Co., Ltd

Category

Gear - Backpacks

Client's Name

Country / Region:

China

Exclusively designed for elementary students across all grades in China, Farfalla AERO PLUS aims to alleviate spinal health risks caused by excessive load. Inspired by the wings of a butterfly, it incorporates bionic technology to create a Farfalla Pressure-distribution Weight-reduction System, reducing shoulder pressure by 76%. Made from highly foamed EVA material for its moldability and superior rebound, the backpack conforms to the shape of a child's back and shoulders. Its adjustable panel thickness and texture distribute weight across multiple points, preventing forward head posture and hunched backs while maintaining spinal alignment to guard against scoliosis. A waist support further shifts weight from the shoulders to the hips for enhanced load reduction. Additionally, the aerodynamic grooves on the back panel efficiently channel away heat, ensuring breathable, sweat-free comfort during wear.

Combining easy cleaning and durability, the product is crafted from eco-friendly twill nylon grid fabric, and treated with a professional waterproof and stain-resistant coating. Water droplets bead up and roll off instantly without penetrating the inner layer, effortlessly adapting to unpredictable weather on the way to school while simplifying maintenance. The interior is lined with antibacterial material that effectively inhibits bacterial growth, ensuring safety and hygiene throughout daily use. Besides, the product uses GRS-certified recycled polyester fabric, reflecting a strong commitment to sustainability. At the end of its lifecycle, it can be recycled through dedicated recovery systems for ultimate circular renewability.

Moreover, the product cleverly incorporates a "healing cuteness" concept, featuring a specially designed transparent compartment for children to place their favorite plush toys. This not only meets their emotional needs for companionship but also serves as a social catalyst, fostering connections and emotional sharing among peers.
Through its innovative weight-reduction system, this backpack effectively addresses the burden of heavy weight and concentrated pressure for school-aged children during their critical spinal development stage—guarding and supporting their healthy growth.

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