2023

Design Awards Gold Winner - Maytoni

Reflex

Entrant

Maytoni

Category

Lamps & Luminaires - Pendant Luminaires

Client's Name

Country / Region:

Germany

Natural phenomena, objects and substances are clear, unified and unambiguous as they are. Our perception is what gives them infinite variability, makes them unique, allows to reveal new interpretations. It is like a ray of light that shows an exceptional facets and depth that was not visible before.

In introspective psychology, the process of comprehending our own feelings and emotions associated with our reactions to the surrounding reality is called «reflection». This term inspired us to create this collection and gave it the name - Reflex.

A circle - the main form of a flat diffuser - is a metaphor for an objective, unambiguous phenomenon. And a bright luminous ball with lenticular optics, placed in the center, splitting it in half and giving it volume is a symbol of the strength and significance of human perception. It reflects the potential of personal vision to transform the surrounding reality through one's own feelings and point of view. A beam of light, scattered by delicate sparks along the fibers of a textile diffuser, shows how organic, moving and bewitching the vision of each individual person can be.

Credits

Alexey Danilin
Lead designer
Nikita Morozov
Engineer
Elena Slivka
Product manager
Natalia Danilova
Product manager
More Gold Winners
2023
Design Awards Winner - Holme & Hadfield - The Collector Pro | Display Your Watches With Distinction

Entrant

Holme & Hadfield

Category

Storage & Display Furniture - Tiered Display

Country / Region

United States

2023
Design Awards Winner - Sichuan Lvfa Environmental protection Technology Co., LTD - City Wisdom Station
Wang Xun, Yang Jinghao, Zhang Qi, Long Kaiwang, Lei Kaihua

Entrant

Sichuan Lvfa Environmental protection Technology Co., LTD

Category

Social Design (New) - Design for Society

Country / Region

China

2023
Design Awards Winner - HP Inc. - HP e32 display

Entrant

HP Inc.

Category

Computer & Information Technology - Monitors

Country / Region

United States

2023
Design Awards Winner - Shanghai Rio Liquor Marketing and Sales Co., Ltd - RIO LIGHT

Entrant

Shanghai Rio Liquor Marketing and Sales Co., Ltd

Category

Beverage - Cocktails

Country / Region

China