2024
Entrant Company
Category
Client's Name
Country / Region:
The limited edition Packaging for Chinese Jump Rope national team, including jump rope shoes and clothing.
Using traditional Chinese elements, such as the Chinese national flag, ancient architecture, Chinese Calligraphy and idiomatic references were incorporated.
The packaging materials are eco-friendly, showcasing a strong sense of social responsibility. This Packaging not only enhances the user experience but also delivers outstanding commercial results.
Inspired by the Chinese legend of 'carp leaping over the dragon gate,' which has a strong connection with jump rope sports and also motivates people to overcome difficulties and achieve great success.
Credits
Entrant Company
Guangdong Phonpa Bespoke-Design Home Group Inc.
Category
Home Interior - Smart Home
Country / Region
China
Entrant Company
Ziyi Jiang, Qingzhou Ma
Category
Interface & User Experience (NEW) - User Experience (UX)
Country / Region
United States