2022
Entrant Company
Category
Client's Name
Country / Region:
The award-winning range of Single Malt Scotch whiskies, The Singleton, is built around the epicurean world of taste. As the brand expanded its luxury portfolio, force MAJEURE was commissioned to strengthen the luxury credentials of the brand, through an impactful, modern and best in class luxury world, and the creation of a memorable glorifier unit.
Anchored in the core epicurean values of the brand, the new luxury world goes a step further and looks at breaking the boundaries of taste. True luxury is about that deep immersion in the world of the epicurean, more sensorial and more emotional: the epitome of epicurean luxury. The luxury platform was created by transforming the brand’s expression of taste into a real experience, bringing dimension and movement to fully immerse consumers into an explosion of flavors.
As part of a set of on-and-off premise assets, the glorifier was developed to translate this taste immersion, targeting the Asian market. Flowing shape, form and texture, elevating the brand’s iconic teal and copper colors with luxury materials, creating deep and tactile experiences.
Entrant Company
Universal Designovation Lab Inc.
Category
Digital, Electronic Devices & Accessories - Wireless Devices-Related
Country / Region
United States
Entrant Company
Visionect
Category
Digital, Electronic Devices & Accessories - Digital Devices & Technology
Country / Region
Slovenia
Entrant Company
D+I (Design + Industry)
Category
Industrial, Tools & Engineering - Heating & Air Conditioning Technology
Country / Region
Australia
Entrant Company
Temporex Lifestyle GmbH
Category
Fashion & Lifestyle - Watches
Country / Region
Germany