2022
Black Bear Craft Sodas
Entrant Company
Sprecher Brewing Company
Category
Beverage - Rebrand
Client's Name
Sprecher Brewing Company
Country / Region:
United States
Rebranding of a dormant trademark recently acquired by Sprecher. A brand and product dating back to the 1930's, once well-known and beloved in the Midwest. The brand needed a modern look and feel while remaining true to its heritage. With its history, Black Bear brand was updated to include "The Legend" and a family of three black bears in its brand iconography. Since its reintroduction, Black Bear sodas have found enthusiastic consumers across the Midwest and beyond.
Credits
Entrant Company
KnitWarm Limited
Category
Healthcare Devices - Pain Management Devices
Country / Region
Hong Kong SAR
Entrant Company
CARLOS DUARTE
Category
Strollers - Travel Systems
Country / Region
United States
Entrant Company
FUJIMURA DESIGN STUDIO
Category
Seating & Comfort Furniture - Arm Chair
Country / Region
Japan