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NY Product Design AwardsEnter Award

Fashion & Lifestyle

EYES MARK

Entrant: Bonnie Optical Zhejiang Co., Ltd

2024 Silver winner badge
2024

Silver

CategoryFashion & Lifestyle
Class / SubcategoryEyewear
Others
Country / RegionChina
Client’s nameBonnie Optical Zhejiang Co., Ltd

The project

Project description.

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This eyewear series embodies a minimalist design concept and boasts a revolutionary hinge system that eliminates screws and utilizes lightweight materials to provide users with a comfortable and weightless wearing experience. The patented screwless hinge design, inspired by traditional Eastern mortise and tenon joint structures, facilitates a solid and stable structure without additional joining materials or glue, thereby contributing to environmental protection. The unique structural design allows the temples to spread 180° to accommodate different face shapes, while the combination of 3D gravity-balanced earpieces and wrap-around eyewear arms significantly improves the user's comfort.

The frame of the eyewear series is made of 0.6mm bio-thin steel or corrosion-resistant titanium alloy, combining the benefits of lightweight and high strength, resulting in an overall weight of merely 16g, providing users with a lightweight and comfortable wearing experience. In addition, the soft and skin-friendly bionic silicone nose pads significantly reduce discomfort when worn for extended periods. The IP electroplating process provides an extensive range of colour choices, and the removable and replaceable nylon front rims allow users to customize their eyewear according to their moods and occasions, providing a more personalized wearing experience.

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