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NY Product Design AwardsEnter Award

Fashion & Lifestyle

RE.GRESSION: GOING BACK IS ANOTHER ROUTE FORWARD

Entrant: Re.Gression

2023 Silver winner badge
2023

Silver

CategoryFashion & Lifestyle
Class / SubcategoryClothing & Accessories
Womenswear
Country / RegionUnited States
Client’s nameZHENDONG (SAMSON) JIANG

The project

Project description.

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Can fashion unite us?

Many would be skeptical considering that fashion today, instead of being a popular style of clothes or lifestyle, is becoming a top-down power play reserved for industry tycoons and cultural elites. We, however, do not see fashion as a monopolistic tastemaker. We believe fashion can be a shared experience that unites everyone by creating a sense of community.

To honor the vital but often overlooked members in fashion industry, and to cope with the post-covid vulnerability and despondency, we aim to present a fashion show, Re.Gression to reconnect, heal and reconstruct the communities around us.

Project credits.

YUNING GONG

CREATIVE DIRECTOR

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