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NY Product Design AwardsEnter Award

Fashion & Lifestyle

Reco-Recycled Ocean Plastic Watch

Entrant: Pouya Design Studio

2023 Silver winner badge
2023

Silver

CategoryFashion & Lifestyle
Class / SubcategoryWatches
Three-Hand Watches
Country / RegionUnited States

The project

Project description.

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Reco is a sustainable eco-friendly mechanical watch designed and developed to raise awareness of the world's ocean plastic pollution problem by aiming to recover plastic waste from the environment and reprocessing it to become a symbol for change with the ultimate goal of cutting down on ocean waste and turning it into a statement watch.

Incorporating sustainable materials, the inspiration behind the Reco is the pursuit of a greener life with an environmentally friendly mission of removing plastic from the oceans and using it for something valuable by creating watches manufactured with ocean-bound plastic. The Reco comes in a 44mm case, inspired by the forms and colors of the ocean with a patterned 3D wave dial, and a bracelet with a magnet clasp and, comes with an open-heart case back, all made from upcycled ocean plastic.

All plastic used in designing the Reco is ethically collected from oceans and adequately cleaned and recycled. Step 1: Collecting Ocean Plastic Bottles. Step 2: Sorting and Shredding. Step 3: Upcycling into Granules. Step 4: Using to Create the Reco. Each Reco Watch is made from 10 ocean plastic bottles. If we launch 10,000 Watches, we will prevent 100,000 ocean waste plastic bottles from entering the ocean and shores.

Project credits.

Pouya Hosseinzadeh

Designer

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