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NY Product Design AwardsEnter Award

Fashion & Lifestyle

The Coffee Watch

Entrant: Lilienthal Berlin

2022 Gold winner badge
2022

Gold

CategoryFashion & Lifestyle
Class / SubcategoryWatches
Wristwatches
Country / RegionGermany

The project

Project description.

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When it comes to sustainability in the watch industry, Lilienthal Berlin has been an early adopter of alternative materials and discovered now an even more unique material: coffee. In collaboration with the Berlin-based independent label Kaffeeform, Lilienthal Berlin designed the world’s first watch made from recycled coffee.

The creation of the watch starts right after a hot beverage: Coffee grounds are collected from Berlin cafés and roasteries. They are dried and prepared in social workshops and finall, through an innovative process developed by the Berlin-based company Kaffeeform, turned into a unique and robust material. This is what the case of the watch is made of!

The coffee material is characterized by a fine coffee scent and a special, marbled coffee look, which is different for each case and creates unique pieces.

Since coffee and time simply go together, the relaxed coffee break vibes are reflected in the entire design of the Coffee Watch. On one hand, the shape, color and feel of the round case is reminiscent of a coffee bean and of a cup on the other. It also features a sophisticated design element, the crown is fully embedded in the back of the watch, stylishly completing a harmoniously modern look.

Lilienthal Berlin designed the watch to be casual and a bit understated by incorporating a minimal Bauhaus style dial complete with a subtle sun-cut effect and thinned hour and minute hands. The core is made of stainless steel so that the watch will last for many years to come. Finally, in order for the Coffee Watch to properly display the time at all times, a reliable and super precise quartz movement from the Swiss manufacturer Ronda has been incorporated.

With the Coffee Watch, Lilienthal Berlin wants to show just how exciting a sustainable lifestyle can be. That it's worth challenging the status quo. That it's possible to make a watch out of something as seemingly useless as coffee grounds. That good looking accessories can be compatible with premium quality and sustainability.

Project credits.

Lars Hofmann

Lilienthal Lifestyle GmbH

Jacques Colman

Lilienthal Lifestyle GmbH

Barbara Brzostko

Lilienthal Lifestyle GmbH

Julie Roland

Lilienthal Lifestyle GmbH

Julian Nachtigal-Lechner

Kaffeeform

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